As the Brazilian Meat major importing countries, China is hosting the international export of one of the most important business activities, namely in Shanghai, held November 5 to 10 Third China International import Expo (CIIE). The Brazilian Animal Protein Association (ABPA) and the Brazilian Export Investment Promotion Agency (Apex-Brasil) cooperated to lead Brazilian meat companies to participate in the CIIE, hoping to open up new business opportunities.

ABPA website reported that in Apex-Brasil's exclusive exhibition hall, ABPA will introduce to visitors the protective measures taken by the Brazilian meat industry in production and environment during the new crown pneumonia epidemic, and will also provide information about the quality and flavor of Brazilian products Information. This information is available through the digital platform "Brazilian Poultry and Pork" (Brazilian Poultry and Pork), which meets the new requirements of sanitation agreements and social distancing.

ABPA Chairman Ricardo Santin said: “Participating in the CIIE is an opportunity to strengthen ties with the Chinese government and establish contacts with importers. This is a favorable opportunity for business growth between Brazilians and Chinese. "

ABPA represents Brazil's pork and poultry industry, and China is the largest buyer of Brazilian pork and chicken in 2020. In the first nine months of this year, China imported 376,700 tons of Brazilian pork with an import value of US$914 million; imported 514,100 tons of Brazilian chicken meat with an import value of US$984 million.

This is not the first time ABPA has participated in an exhibition held in China this year. In September, ABPA joined hands with Apex-Brasil to participate in the 2020 China International Food and Beverage Exhibition (SIAL CHINA 2020) in Shanghai. When participating in the event, ABPA also introduced Brazilian meat quality, sanitary measures, protection of workers during the epidemic, and contact information of export companies through the digital platform, focusing on establishing the image of Brazilian meat exporters in the Chinese market. Recent foreign trade relations between the two countries.

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