TiQ Prune Juice, an online-famous product sold in the live streaming room, has been investigated and punished. On February 28, the reporter learned that the official website of the General Administration of Customs of China (GACC) recently issued an announcement that after verification, JERRY&SONS PHARMACEUTICAL INC, an American beverage production company registered in China with the registration number CUSA24092203180057, provided false materials when applying for registration, and has been revoked the GACC registration qualification of the company in China.

GACC reminded consumers not to purchase its beverage products, including TiQ Prune Juice, and those who have already obtained the enterprise's beverage products should stop consuming them and contact the original obtaining channel for the return of the products.

GACC mentioned in the announcement that the customs did not find the product declaration records of the above enterprise. Declaration refers to the formalities of declaring import and export goods to the customs before shipment. According to the provisions of the“Customs Law of the People's Republic of China”, all goods entering and leaving the country must pass through the ports, railway stations and international airports with customs offices, and be declared to the Customs by the owners of the goods. only after being released by the Customs can the goods be picked up or shipped for export.

It is understood that customs declaration records, that is, records of recording and reporting imported goods, are indispensable information in international trade. imported goods must have a customs record to ensure a legal, safe and orderly import process. In other words, the TiQ Prune Juice sold in China does not meet the food import procedures and regulations, and were imported through informal channels.

TiQ Prune Juice is an online-famous product that has been selling like hot cakes in major live broadcasts recently. On many social media platforms, TiQ Prune Juice claims that it is "made from top quality prune ingredients imported from California", "zero additives, low fat, low calories and low sugar", and "does not contain any diarrhoea-inducing ingredients", and that the product is "good for constipation". However, there are a large number of online complaints from consumers about the prune juice, claiming that they had stomach cramps and severe pains after taking the product.

A number of social platforms noted that the TiQ Prune Juice disclosed by GACC, is the product previously being compliant by a well-known fakes fighter Wang Hai. Wang Hai said that 10 packets of "TiQ Plum Juice" were ordered from the Tiktok Oriental Selection live streaming room, and some samples were sent for testing in the same month, and three substances that should not be detected were found, namely sennoside A, sennoside B and sorbic acid. The first two are the main components of senna, a Chinese medicine and laxative, and sorbic acid is a preservative.

The customs said that it did not find its customs declaration record, then where did the TiQ Prune Juice sold in the live streaming room such as Oriental Selection come from? On the morning of February 28, the reporter contacted the Oriental Selection side, but there was no reply as of the press release of the reporter. For consumer returns and refunds, Oriental Selection customer service and Taobao customer service both said that consumers need to contact the merchant to deal with.

Foodmate reminds food import and export enterprises to strictly comply with the requirements of Chinese laws and regulations for imported foods registration, customs clearance and access, to ensure food safety and avoid food export risks. If you have any questions about China's regulations on food import&export compliance and process, please contact us at global_info@foodmate.net.